Producing and Branding NCA

With the inaugural National Career Development Conference on the horizon, the newly-formed National Career Association looked to Cybis to produce their very first live event! Starting off with an audience in the hundreds, Cybis was poised to support the event from pre-production all the way through to on-site execution. As with any new organization, NCA was also in need of a brand design, and Cybis was perfectly fit to serve all of their needs under one roof.

Following the creation of the NCA brand, Cybis got to work on the details. NCA emphasized how they wanted to go above and beyond for the first ever National Career Development Conference, to set the stage for future growth, so our pre-production began with conversations about creative and technical direction for the event. It was our goal to wow first-time event-goers and create an inspirational production experience for our true client: the audience!

During pre-production, the Cybis Team got to work connecting with the venue and coordinating all technical aspects of the event. Our audiovisual experts developed room and stage diagrams, along with gear lists and detailed production plans for the equipment Cybis provided. On the creative side, Cybis also developed the motion graphics and comprehensive design of the show. Providing Total Show Management and support meant Cybis had to make decisions about the stage design; video, audio, and lighting equipment; team staffing; and set building to create a program that was truly unforgettable.

When showtime finally arrived, Cybis brought our talented production team and stage manager to provide VIP coaching and leadership for this inaugural event. The NCDC serves as an opportunity to highlight members of NCA and recognize them for all of their achievements in career exploration programs. It was Cybis’ goal to elevate this organization and their mission through high quality production and creative elements. Seeing what was once an idea form into a complete organization with a clear brand and logo, to then seeing a stage and full event built around that brand, resulted in an immensely successful event with more opportunities ahead for Cybis and NCA!